This project aims to establish an efficient marketing strategy for a Web Hosting Company, taking into consideration the organisations strategic position. A mix of both quantitative and qualitative research strategies were put to use. We will further discuss about strategic position, environment, strategic capabilities, influence of stakeholders, strategic choices, competitive rivalry, etc.
The economical structure has suffered a great change over the past decades; the service industry has exploded into a dominant force in the western world. Therefore, the idea of services marketing is relatively new. Although a growing number of service firms are
The purpose of this thesis is to:investigate if and how companies display environmental friendliness in their marketing strategy and how it is presented on their company webpage’s. In order to fulfill the purpose five general dealer’s home and webpage’s were examined. As
This report on Bharti Airtel is done to findout certain objective regarding the strategic approach Adopted by Airtel to stand strongly in the competitive telecom market. Bharti Airtel marketing strategy is analyses using various models like SWOT analysis, BCG Matrix, Ansoff’s matrix, porter’s five forces etc.
As the Business environment becomes more and more competitive, companies are forced to push themselves to a very edge of their capabilities. Ultimately the success of the companies relies on their human resources and business and marketing strategies which can help them
In this research a framework has been developed for food exporters, because there were only few strong frameworks in exporting and there were not good ones for Iranian exporters. In this dissertation effects of export performance on organizational commitment to export and
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