Since the disintegration of the Soviet Union all conditions and principles for doing business in the area have changed. The shift from a planned economy to a market economy is connected with rapid and basic changes in political, social, economic and technological conditions. The Baltic countries Estonia, Latvia andLithuania are going through a gradual transition and the decrease of central economic power leads to the liquidation of state monopolies. The markets of the Baltic is giving great opportunities for Western European companies since the Baltic is a good springboard to the more Eastern European markets…
Contents
1. INTRODUCTION
1.1 BACKGROUND
1.2 PROBLEM DISCUSSION
1.3 PURPOSE
1.4 LIMITATIONS
1.5 DISPOSITION
2. METHODOLOGY
2.1 THEORY OF SCIENCE AND KNOWLEDGE
2.1.1 What is science?
2.1.2 Hermeneutics vs. Positivism
2.1.3 What is knowledge?
2.1.4 To understand or explain
2.1.5 A summery of the researchers view on different methods
2.2 RESEARCH METHODOLOGY
2.2.1 The choice of the companies
2.2.2 Criticism of methodology and sources of facts
3. THEORETICAL EXPLANATIONS
3.1 THE INTERNATIONALISATION PROCESS
3.2 ECONOMIC ENVIRONMENT: PLANNED ECONOMY VS. MARKET ECONOMY
3.3 PSYCHIC/CULTURAL DISTANCE
3.4 THE CROSS BORDER INVESTMENT MODEL (CBIM)
3.5 CHARACTERISTICS OF A BALTIC COUNTRY (BC)
3.5.1 High specialisation but low efficiency
3.5.2 Low labour costs but low productivity
3.5.3 Vertically organised and highly centralised companies
3.5.3 European culture and education
3.6 COMPANIES STRATEGIC OBJECTIVES TOWARDS THE BC
3.6.1 Market objectives of western companies toward Baltic countries
3.6.2 Cost reduction objectives of western companies toward Baltic countries
3.7 INVESTMENT STRATEGIES AND INVESTMENT OPPORTUNITIES
3.8 FORMS OF INVESTMENT
3.8.1 Export entry modes
3.8.2 Contractual entry modes
3.8.3 Foreign direct Investment (FDI) entry modes
3.9 EXTERNAL AND INTERNAL FACTORS INFLUENCE THE CHOICE OF ENTRY MODE
3.9.1 External factors
3.9.2 Internal factors
3.10 THE WAY OF ENTRY
3.11 MONITORING AND CONTROL
3.12 IMPACT FACTORS ON ENTRY MODES
4. THE BALTIC COUNTRIES CHARACTERISTICS AND INVESTMENT CLIMATE
4.1 MACRO AND MICRO ENVIRONMENT IN THE BALTIC
4.2 TRANSITION PROCESS IN ESTONIA, LATVIA AND LITHUANIA
4.2.1 ESTONIA
4.2.2 LATVIA
4.2.3 LITHUANIA
4.3 FOREIGN TRADE OF THE BALTIC STATES
4.4 INVESTMENT BARRIERS
4.4.1 Investment barriers in Estonia
4.4.2 Investment barriers in Latvia
4.4.3 Investment barriers in Lithuania
5. THE EU AND RUSSIA
5.1 THE EU
5.2 RUSSIA
6. CASE STUDIES OF THE INTERNATIONALISATION PROCESS
6.1 LAMIFLEX EESTI AS
6.1.1 Company background
6.1.2 Preparations
6.1.3 The establishment – motives
6.1.4 Market entry modes
6.1.5 Other
6.2 NYKÖPINGS PLASTPRODUKTER AB (NPP AB)
6.2.1 Company background
6.2.2 Preparations
6.2.3 The establishment
6.2.4 Market entry modes
6.2.5 Other
6.3 LUNDBERGS
6.3.1 Company background
6.3.2 Preparations
6.3.3 The establishment – motives
6.3.4 Market entry modes
6.3.5 Other
6.4 THE SWEDISH CHAMBER OF COMMERCE IN OXELÖSUND
6.5 STÅL & PLÅT AB
6.5.1 Background
6.5.2 Preparations
6.5.3 The establishment –motives
6.5.4 Market entry modes
6.5.5 Other
7. ANALYSIS
7.1 INTERNATIONALISATION
7.2 PSYCHIC/CULTURAL DISTANCE
7.3 THE CROSS BORDER INVESTMENT MODEL
7.3.1 The companies global strategy
7.3.2 Companies strategic objectives towards the Baltic
7.3.3 Characteristics of the Baltic area
7.3.4 Invest opportunities
7.3.5 Investment strategies
7.3.6 Forms of investment
7.3.7 Investment decision
7.3.8 Investment selection
8. CONCLUSIONS AND RECOMMENDATIONS
8.1 IMPLICATIONS OF THE STUDY
8.2 FURTHER RESEARCH
Author: Yman, Neil
Source: Linköping University
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