Management Projects, Dissertations, Management Thesis, Working Papers, Case Studies, Examples, Resources and Information
In recent years, an element of CRM; eCRM has become a topic of major importance. However, the wireless medium as an element of CRM is rarely taken into consideration and the literature concerning mCRM is scarce. In an attempt to fill this
The purpose of this thesis is to examine if professional investors are indicating tendencies of irrational behavior when exposed to certain psychological dilemmas related to the financial world. Contents 1 Introduction 1.1 Background 1.2 Problem discussion 1.3 Research questions 1.4 Purpose 1.5
In recent years, the companies and organizations around the world are showing great interests in quality. Six Sigma approach is a structured quantitative method which is invented by Motorola in 1986 for improving the product quality. Abstract Modern society has a higher
A coming of age of a generation named Generation Y, which holds negative views on commercial messages, has resulted in the need of special marketing methods which are known to be more alternative. Guerrilla Marketing, being such a method holds beneath it
The purpose of this thesis is to evaluate the currency risk management at Superfos and analyse how it can be improved. Contents 1 Introduction 1.1 Background 1.1.1 Introduction of the case company 1.2 Problem 1.2.1 Research questions 1.3 Purpose 1.4 Delimitations 1.5
The interest rate swap is one of the most popular topics that researchers work on since 1980s. Even though there are so many research papers that are about the determinant factors of interest rate swap, it shows the limited explanation. I have
In an increasingly connected and interdependent world, the global sustainability challenge needs to be addressed by organizational networks from a whole-systems perspective. This study explores organizations through the lens of network theory and the Framework for Strategic Sustainable Development, with a special
Being an effective leader in today business environment is a challenged task. The world has shifted to the digital era where social and business structures are rapidly changed. The trend of globalization forces all leaders to regularly learn more on what was
This project is prepared with regards to the long term effect of stock prices when one monster pharmaceutical business acquires or merges with another pharma company to nurture their business. The M&A craze is an exciting part of conducting business today also it can be made for many good reasons, that’ll be pointed out later on in this report. It could have a great impact on the financial markets and we research it since the Mergers and Acquisitions M&A’s calls for bigger deal values today than in the past.
Distinctive packaging was considered already in the early 18th century, when patent medicines were marketed in England and America. In the end of the 19th century, packaging was used as a mass marketing tool and steadily, packaging became a marketing tool among