A Balanced Scorecard technique requires you to have a holistic view of an corporation and co-ordinate so that efficiencies are experienced by all sections. The balanced scorecard is a strategy performance management tool – a semi-standard structured report, backed up by design
Background:Goals and goal-setting are two aspects that occur everyday in business life however little is known about the effect of strategic goal-setting. To a certain extent, this affects all of us either directly or indirectly, everyday through strategic decisions that are made
Recent academic literature suggests that there is a link between organizational market orientation and firm performance (see, e.g. Han et al., 1998). There is debate regarding the nature of this link, with some literature indicating positive relationships (Narver and Slater, 1990; Pelham,
The aim of this thesis is to investigate the possibility of managing research and development as a strategic competitive instrument to support the corporate strategy. Furthermore, the thesis will also attempt to describe theories dealing with underlying basic technology strategies, technology and